Intelligent Fin.tech Issue 17 | Page 65

EXPERT FORECAST : BANKING AND FINANCE
The rise in fraud costs
Global CNP fraud has been escalating , with projections indicating a rise to £ 34.076 billion by 2027 . This trend points towards the need for more vigilant fraud management strategies as businesses venture into new markets .
Regional fraud profiles : A closer look
North America : Synthetic identity fraud
North America has witnessed a substantial increase in fraud , especially in the form of synthetic identities . Businesses expanding here must focus on digital identity verification and transaction risk evaluation to combat this trend effectively .
Europe : Innovation in fraud
The COVID-19 pandemic saw Europe ’ s fraud landscape evolve , with account creation and login points becoming increasingly vulnerable . Here , innovative fraud solutions capable of detecting anomalies in real-time are essential .
China : Account takeover frauds
Leveraging Machine Learning and automation
Machine Learning and automation play a crucial role in identifying fraudulent activities . These technologies can process vast amounts of transaction data to flag potential frauds while approving legitimate transactions .
The role of data in fraud prevention
Consumer behaviour analysis
Analysing consumer behaviour data is vital in developing a comprehensive understanding of regional shopping patterns . This information helps tailor fraud protection measures to specific market dynamics .
Building robust fraud solution tools
Implementing robust fraud solution tools that can adapt to different regional challenges is key . These tools should be capable of detecting and preventing a wide range of fraudulent activities , ensuring business security .
Conclusion : Navigating the complex world of global business
As businesses venture into new international markets , understanding and preparing for the unique fraud challenges of each region is paramount . By implementing advanced fraud detection solutions and leveraging data analytics , companies can safeguard their operations , optimise revenue and thrive in the global market . �
China ’ s rapid e-commerce growth has left gaps in fraud prevention , particularly in account takeovers . Building a comprehensive data pool for transactions is vital for businesses to secure their operations against such vulnerabilities .
Latin America : Understanding buyer profiles
With a significant increase in e-commerce sales , Latin America also faces high rates of transaction fraud . Understanding buyer behaviour in this region is crucial for developing effective fraud protection strategies .
Mitigating international expansion risks
The importance of fraud familiarisation
Businesses need to familiarise themselves with the specific fraud challenges of the markets they are entering . Utilising existing data to build fraud profiles and match them with appropriate fraud solutions is critical .
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