Intelligent Fin.tech Issue 20 | Page 55

MOBILE SOLUTIONS

PUTTING EASY ACCESS TO INSURANCE AT EVERYONE ’ S FINGERTIPS : DOOTRIX ANNOUNCES STRATEGIC PARTNERSHIP WITH CONFUSED . COM

Microsoft Azure specialist Dootrix , has announced a strategic partnership with Confused . com to streamline its mobile insurance app and provide a roadmap of new features to enhance the user experience .

Leveraging Dootrix ’ s digital and data technology capabilities , together with Confused . com ’ s deep insurance sector expertise , the two firms will collaborate to look at new features and new ways to help mobile users improve everyday insurance switching across the price comparison site ’ s insurance channel .
Dootrix , which works with companies and institutions such as Heathrow , Gridserve , Britain ’ s blue light services and universities , will be making use of Microsoft ’ s latest cross-platform development framework , MAUI , to build a consumer data platform designed to power engagement and interaction with end customers via the mobile app . It will offer users the entire portfolio of insurance products on a single dashboard .
Confused . com and Dootrix will also produce a roadmap of new features to be rolled out and trialled , using different techniques and ways of interacting to provide critical feedback to define a more personalised experience for users . This will allow for better control and more experimentation over the full lifecycle of Confused . com ’ s features .
Dootrix CEO , Rob Borley , said : “ We are delighted to be working with Confused . com to help build its mobile capabilities . This partnership offers significant opportunities to boost Confused . com ’ s user experience , increase development efficiency , future-proof the mobile app and grow its ecosystem .”
Katie Hearn-Cross , Senior Product Manager at Confused . com , said : “ We know how important it is for us to stay on top of new and emerging technologies . And the Confused . com app is the perfect way for us to reach a more diverse audience through a different channel . Renewing our partnership with Dootrix allows us to keep our technology evolving whilst continuing to improve experiences for our customers .”
Dootrix brings to the partnership a deep understanding of the latest mobile technology and will be working with Confused . com as it transitions from Microsoft Xamarin to Microsoft ’ s latest framework for building modern , multiplatform , natively compiled iOS , Android , macOS and Windows apps , . NET MAUI .
Tim Cravenskyj , Dootrix Account Director who oversees the partnership with Confused . com , said : “ In today ' s rapidly evolving mobile app development landscape , staying ahead of the competition requires businesses to adopt the latest technologies and frameworks .” � www . intelligentfin . tech
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