Our cover hosts Bahaa Abdulhussein, Chairman of Qi, who discusses how SuperQi is set to redefine Iraq’ s financial landscape. Developed by Qi Card in partnership with Ant International, the app merges digital banking with a lifestyle super app, offering seamless payments, transfers and financial services. More than just convenience, SuperQi represents a shift in consumer behaviour, fostering financial independence and economic growth. With its expansive reach and cutting-edge technology, Qi’ s vision is to position Iraq as a leader in digital finance.

Abdulhussein said:“ At Qi, our vision is to build a cashless Iraq by bringing financial services to every corner of our society.”

Read the full interview on page 48.

In the UK, several changes for businesses are coming into effect in April, following on from the Budget last autumn. According to a survey by the British Chamber of Commerce, 82 % of business leaders say their business will be impacted. Sabby Gill, CEO at Dext, explores how SMEs can manage their business finances for the year ahead. Find out more on page 17.

I asked three experts who they believe needs FinTech the most, and their insights were as diverse as they were compelling. From lagging banks struggling to modernise to SMBs seeking financial agility and underserved communities in need of better access, their responses shed light on the transformative power of FinTech. See what they had to say on page 25.

The power of social media and digital marketing for today’ s e-commerce SMEs cannot be overstated, as even long-established brands are having to pivot social media and digital marketing solutions to keep up with ever-evolving customer needs. As a self-taught entrepreneur, Amy Knight, Director and Co-founder, has grown her e-commerce brand, Must Have Ideas, which sells unique‘ life hack’ goods, to a turnover of over £ 65 million. She began her SME journey with no previous experience in digital marketing. Below are her tips if you’ re beginning your journey into social media marketing. Read more on page 32.

We also have a range of‘ Intelligent’ pages, which feature the latest strides in the cloud, security, mobile, software, Blockchain and Artificial Intelligence space.

I hope you enjoy this issue and if you would like to contribute to any future editions then please do not hesitate to contact me.

Ellen Flannery, Editor

TO OUR MONTHLY MAGAZINE www. intelligentfin. tech

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